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seasonone@opidea.xyz to Technology@lemmy.worldEnglish · 2 years ago

Google engineers want to make ad-blocking (near) impossible

stackdiary.com

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  • technology@beehaw.org
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Google engineers want to make ad-blocking (near) impossible

stackdiary.com

seasonone@opidea.xyz to Technology@lemmy.worldEnglish · 2 years ago
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  • cross-posted to:
  • technology@beehaw.org
In recent news, Google has put forth a proposal known as the "Web Environment Integrity Explainer", authored by four of its engineers. On the surface, it
  • httpjames@sh.itjust.works
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    2 years ago

    Apple and Cloudflare already added something like this called Private Access Tokens https://developer.apple.com/news/

    Why don’t they collaborate with them?

    • Deemo@bookwormstory.social
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      2 years ago

      I kinda wonder how this will play out with ads. While apple is dipping their toes in advertising I suspect their main target appstore/ios apps not the general web (where content blockers exist and can block ads).

      As per restricting legacy devices I doubt websites need to implement web integrity or private acess since they can just block acess via user agent (if some one tries to spoof anyway site won’t load due to outdated webkit not being able to render).

      https://developer.apple.com/news/?id=huqjyh7k

    • seasonone@opidea.xyzOP
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      2 years ago

      Yup, you are right https://opidea.xyz/post/4785

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