I know that there should be tools to make it easier to publish content to Twitter/Bluesky/Mastodon, without doing the work thrice. Do you know a good one? Can you share your experience with using them? Thanks! I hope the new platforms are not gonna get ditched immediately…
Edit: Wow I didn’t expect that the solutions were often expensive and complex tools (with way too much “AI”).
@LegoBrickOnFire I understand that #Postiz and #buffer buffer.com/social-media-terms/… say they support it. I still find it weird that #Hootsuite doesn’t appear to (I’m not a current user) and neither does #SproutSocial - What I find weird is that #marketers know the value of #ownedmedia and the challenges of #disintermediation that the big social networks cause for them - but there doesn’t really appear to be a good guide to managing #brands on #Activitypub - Ditto for #Government agencies
It’s a little jarring trying to read text on lemmy with embedded tags in the Friendica style. It feels like an advertisement.
There’s Postiz?
Thank you for the hint. But… We have monney, but that might be too expensive ^^ I’ll try looking for alternatives
You can selfhost it. The reason it’s expensive, is because of their AI stuff, I think.
@meldrik @LegoBrickOnFire Please tell me you don’t get the #ai features if you selfhost :wink:
Not by default. But I can’t remember if you can actually set up AI with the selfhosted version.
@meldrik @LegoBrickOnFire What #CMS does your company have? What are you currently using for #Sociallistening / #socialmediamanagement ? Do you manage your own website? - Some background on these would help a heap.
Could simply creating a basic #ActivityPub server using #Wordpress or something else on your domain and then using a #crossposting to echo your #Twitter posts work as a starting point?
We have accounts on Buffer and Later Social, but they don’t seem active. I’ll look into what you said about wordpress. maybe that’s the best option. (I hope we are using wordpress now and not that weird system… but I digressl
@LegoBrickOnFire Well if you are using Buffer then keep using it - that’s a start - (you can add a Mastodon channel) - Later social (is that later.com?) - Whats the website ? we can easily check. Honestly until (and yes I know I bang on) brands really learn the value of Owned media (which if you are using your own domain - then ActivityPub stuff is really something you own) - then they won’t understand the value of Activitypub. - I cringe everytime I see a brand/organisation Fediverse account not using its own domain. If you want them to not screw up - then I recommend a combination of their own server on their own domain and actually making an effort to engage on the topic area (without being spammy)
@LegoBrickOnFire I was going to suggest this - Its #opensource and you can #selfhost but I haven’t had any experience with it directly either paying for the hosted version or selfhosting (I’d like to try it) @meldrik - What can you tell us about it?
I haven’t had much experience with it myself. I shortly selfhosted it myself. I know it works for most social media, including Lemmy. Not sure about Mastodon and Blusky.
@LegoBrickOnFire What are they using for Posting now? The best option is to keep using what ever they use (if it supports ActivityPub). Beyond that I’ve wondered whether the next best approach is to start with a tool that replicates your posts On your own domain - The point being they you want to be authorative and not end up getting tied into any particular server.
I don’t actually know. Currently I believe that they just manually log into the accounts on instagram and twitter to do the posts. now, with more accounts to handle that approch might be harder
You might propose a transition plan in which the company continues posting using current channels while the details on exactly how these alternatives are integrated into the larger marketing strategy and day to day activities is worked out.
@LegoBrickOnFire Ok… so just guessing that the key thing you might want to sell is the #Sociallistening / #engagement features of a solution alongside the value of #ownedmedia that ActivityPub brings. I think that your company is in a common situation. - Do you run a #CRM system?
