YouTube first spoke about pause ads last year when it started trialing them in select regions. At the time, the company said that when you pause a video, it will shrink, and an ad will appear next to it.
“In Q1, we saw strong traction from the introduction of a pause ads pilot on connected TVs, a new non-interruptive ad format that appears when users pause their organic content,” Schindler noted. He went on to share that YouTube’s pause ads are “driving strong brand lift results” and “are commanding premium pricing from advertisers.”
Schindler didn’t share any timelines for when pause ads will start appearing on YouTube, but we know they’ll first roll out on smart TVs. The nature of these ads, including their duration, skippability, and more is still unclear. We also don’t know if Google plans to introduce these ads on YouTube’s mobile apps.
This seems like some Black Mirror shit.
Tomorrow YouTube is introducing ads when you think about YouTube.
Next week: Youtube has removed all videos. You will now watch ads only. It’s really no different than what you’re doing now.
Will the ads have ads though?
ADCEPTION
It’s ads all the way down
Will the ads have ads though?
Only when you pause the ad.
Please drink verification can
An add-on that simply overlays a black box when you pause is easy enough.
Won’t you please consider how this might make the advertisers feel? They might get very upset…/s
What about the shareholders? How will this effect them?
*affect
Ackchshually
I pause videos to read what’s on screen.
The add on I need is to automatically send the advertiser a message telling them I’m boycotting their product due to their participation in increasingly shitty advertising.
I’m sure the advertisers will be terrified of those automated messages.
I pause videos to read what’s on screen.
An add-on that screenshots on pause would fix this. But yes, I understand the use-case as I do the same. Google doesn’t give a damn (about users).
They already do that on my TV. Except it’s after I press play and when it’s been paused for like a minute or more, or something.
But this is a whole new level of making it shittier. Like, I want to pause so I can hear something else, or something needs my attention, and there’s an ad playing? This can’t become a reality. Can’t.
I mean I already rock the best ad blocker so it’s whatever to me on desktop, but on my TV? I’m gonna have to get a pi-hole.
Pi-holes don’t even work on YouTube ads though because they’re served from the same domain as the videos. Can’t block YT ads that way without blocking the content.
Apparently Android TV Tools can help with this to install an alternative YT app if you have an Android TV, but I haven’t tried it.
Shit.
And I don’t have Android TV either, I have Web OS (LG TV).
Who are all these that these ads are working on?
Everyone (except you, obviously, you are unique and immune to them).
Think about how many people were revealed to be idiots during COVID… i would wager they work on most of those people, and maybe some others.
Google, it makes them money. Marketing departments, because they need to justify their existence.
Soon testing new version that shows some of your video when you are allowed to pause your ad.
You earn credits by watching ads, which you can then spend to watch what you want.
🤔 maybe we can have you pedal a bike while you watch to earn more credits? We’ll sell it as some health thing.
I’m very mad that a big corporation has become greedy. Very mad.
Google. Putting the i in Ads.
Pause a video to answer a phone call or reply to a text or look up some information? Here’s an ad at full volume! Seems legit. Sure. Do it. What could go wrong.
According to the example, it just shoves your video to the side and shows a static ad, not a video. If it played a video with audio that would be fucked. If it’s just silent stuff, honestly not even that intrusive or crazy imo. Smart TV boxes have been doing similar shit for a while, right?
Also, at least with YouTube you can pay to avoid it, if you’d like.
I don’t know my smart TV hasn’t been hooked up to the Internet and my streaming stick doesn’t show me those kinds of ads. I do pay to avoid it. I have youtube premium. In fact I was grandfathered into the $7.99 rate from having Google play music back in the day and my rates only just increased. The point I was trying to make is that this isn’t going to just stay as the static ad. It will absolutely change with time because Google’s losing money on the ad revenue business (it’s just not as lucrative as they need it to be to keep investors happy). The static ads probably will go to full blown video ads at some point (and extensions will counter that by muting tabs and auto stopping playing popup videos until the end user clicks the play button etc because people will try to get around this). This is just the newest progression in a long line of progressions of terrible ad implementation. I
don’t want billboards in my living room though. It’s reasonable to not want billboards in your living room.
Lol. You’re getting downvoted for actually reading the original post
Not as far as I can see.
Was at -5 when I commented
Get out of here with your facts. We want to make shit up and then get enraged at the shit we just made up!
To be fair, if they are like the example (static silent ads) they would be the least intrusive ads that YouTube ever had. To the point that I don’t even mind them. All of YouTube ads should be like this, not annoying, silent, and easily ignored.
If they switched over to this method instead of the current I would argue an adblocker wouldn’t even improve the experience, the problem is that it interrupts my actual content in the middle of the video.
But for people using YouTube to follow textile patterns, photoshop tutorials, repairs, etc. needing to pause frequently while still seeing the full screen is a big deal 😬
I use Ublock Origin and Firefox/DDG’s “view here”, so I think I’m safe…
I tend to have videos playing on a secondary screen all day long, only to pause them when I get a phonecall or need to talk to someone on Discord or real life.
This is just one more perfectly valid reason to install adblockers.
FFS. /picardfacepalm
?
It appears this person signs off all of their comments with a creative commons license for fair use, presumably saying how you’re allowed to use their comment. Which I’m relatively sure has exactly the same legal power as a boomer posting a Facebook picture saying that they don’t consent to having their data collected
FFS. /picardfacepalm
Not a lawyer, but if their instance doesn’t have provisions about user submitted content, maybe there is some amount of weight to it?
It appears this person signs off all of their comments with a creative commons license for fair use
I didn’t used to, but got tired of people making money training their AI models off of my comments. And it’s a momentary copy and paste, easy to do.
Also, considering the types of replies I’m getting these days, and the entertainment I’m obtaining from people’s reactions to them, I find it good to just include them in every comment going forward. It weirdly triggers people for some reason.
Which I’m relatively sure has exactly the same legal power as a boomer posting a Facebook picture saying that they don’t consent to having their data collected
Well, when you get your law degree, come on back and let us all know what the final word from you is on this subject.
Wtf?! You copy and paste them manually? I thought you were using an app that let you set footer/signature.
Wtf?! You copy and paste them manually? I thought you were using an app that let you set footer/signature.
I actually went looking on the Lemmy website client for a signature field in the account info area, but they didn’t have it.
So I sent a text message to myself once with the Lemmy formatted url string, and I use that as a scratch pad.
Then all I have to do is press hold on the text message to copy it once, and paste it in each of my comments.
Takes just a second.
I’m hoping someday the Lemmy web client will allow signatures, so I can just put it there and not even have to hassle it.
Whelp, if you’re on desktop, you can always use autohotkey or similar app to assign a shortcut to automatically type that signature.
Thanks for the info. I also use Fedora with KDE so I’m going to just check and see if they have a macro feature there as well.
?
Well, let me break this down for you, one part at a time…
FFS.
FFS
(Click on above link for explanation.)/picardfacepalm
I’m facepalming the fact that YouTube wants to stick ads in when you do a pause on a video, the same way that Captain Picard from Star Trek the Next Generation does. It’s an older but still relevant meme.
CC BY-NC-SA 4.0
I’m apparently annoying some individuals for some strange reason who get triggered and can’t handle having a link in someone’s comment that points to an open source license.
can’t handle having a link in someone’s comment that points to an open source license.
It’s a waste of screen real estate that does nothing. Your “rights” automatically conflict with the rights of the platform you’re posting to, and all the other ones that you federate with. Unfortunately there’s no standing for your link to do anything. All your doing is advertising a webpage for no reason. Further, you cannot enter someone into an agreement with your licensing terms without positive consent/agreement, which you’re not obtaining nor could ever reasonably obtain on a federated platform where your content is automatically distributed to the entire fediverse.
Buy products from my affiliate link! (except yours does nothing useful at all)
Are you a lawyer? Honestly curious.
It sounds like you’re stating that the Creative Commons license is invalid to use whenever it’s used online. I’m pretty sure the people who made the license wouldn’t agree with that.
to use whenever it’s used online.
Didn’t say that at all. I’m saying that you posting your post to lemmy.world doesn’t bind them to any license. And neither does it bind anyone else to it.
If it’s your words on your own platform then no problem, you can license it however you see fit. But your post was posted to someone else’s server and was federated to my instance. I didn’t agree to any license and neither did the lemmy instance you posted to (or anyone else in the federation), I wouldn’t have accepted any terms of a license, and will continue not to accept any that limits my ability to distribute content unrestricted (eg. a non-exclusive, royalty-free, worldwide license to use, copy, distribute, publicly display, and modify your User Content) specifically because all of that is required in order to distribute content over the fediverse. Regardless of if my lemmy instance makes money or not.
Nobody needs to be a lawyer to understand this. Being bound to licenses requires consent in order to be bound. You published your data to my server knowingly where I do not offer such consent to any user submitted license. This would be akin to you handing me a gift and only after I’ve used it state that I need to accept terms and conditions. That’s not how it works at all.
Lets look at this the other way… If I posted this response to my lemmy instance and grant rights only to lemmy.saik0.com with no rights for distribution, no rights to other instances, and all other rights fully reserved. I cannot now go after every instance in the federation for distributing my content to your screen, I willingly gave the content over and lemmy.saik0.com or lemmy.world didn’t necessarily agree to that license. Or another example… Where I want to post restrictive license that grants me rights to someone else’s instance even though I have no ownership stake in their instance for posting on their platform. You cannot simply bind someone to a license of ANY TERMS without explicit acceptance. In many cases it’s “by continuing to use this product” on a modal pop-up for example. requiring an active closing of the modal to continue operating the site. You’re missing that completely… consent… and every server in between me and you would also need to agree to it even if I were to agree to your license terms.
Ultimately I own my server… and you’re submission of content pushes data to my server without my consent to your terms. You cannot bind me to them.
Nobody needs to be a lawyer to understand
Honestly, I’m too exhausted to rebut your various points that I disagree with. Been spending too much time, much more than should be spent, in debating this issue with people, for what we’re talking about, a single link.
I’ll advocate for being the owner of my own content, and being able to license it the way I see fit, until an actual lawyer with some standing states otherwise.
I do thank you for your input though.
I just find it hilarious that you post shit like this… https://lemmy.world/comment/9578409
And think that your posts should not be usable for some purpose reason when O’Reilly definitely WOULD have a case over their trademark. And you’re distributing that content under your own license. Especially since that image is tagged with a different user in the bottom right.
I don’t care for the argument. I’m just outlining why people are downvoting you. You’re likely wrong, which you’ve already admitted in your comment history that you have no idea. And that you are a hypocrite on the matter anyway.
But right… Good luck.
Damn. YouTube is just SO desperate to squeeze every bit of ad revenue they can, wherever they can.
Remember when YouTube wasn’t riddled with pests? I remember… It was a pleasant experience.
When it was hemorrhaging money?
We’re in a weird time where all the tech companies are being told at once that they need to start being profitable, and at the same time the EU is cracking down on lots of the shady shit they’ve been using to control the bleeding to this point.
The internet has spent the last 20 years developing an economic model that’s quickly becoming unsustainable, and none of the big web companies seem to have been prepared.
I don’t see it that way. YouTube has been slowly monetizing and is quite profitable at this point. Same with Facebook, and many other companies where “you are the product”. Advertising is a very profitable business.
Capitalism in a nutshell
Enshitification
If this comes on top of the current ad-load then it is enshitification. If it replaces mid- or pre-roll ads it might make youtube somewhat usable again, even without adblocking.
